Cinematographer/Creative Video Producer
Function of Job
Employees in positions allocated to this classification are responsible for planning, filming, and editing creative video content across multiple mediums for a variety of initiatives. They produce compelling content from concept to finished product, delivering a polished, final product ready for use on a variety of digital, social, broadcast, and print platforms.
Characteristic Duties and Responsibilities
A(n) Cinematographer/Creative Video Producer typically -
- contributes ideas and assists or leads in planning, scripts/outlines, scouts locations and negotiates clearances, shoots, and edits captured video and audio recordings to tell concise, visually compelling stories; records events, interviews and stories using camera, lighting, and audio equipment;
- scouts, shoots and edits digital photos to tell the university’s story in images for use on the web, in print, in ads, and on social media;
- visualizes and creates motion graphics for social media use;
- researches emerging trends in video production as it relates to marketing, and pursues professional certification such as Drone Pilot license;
- researches and acquires archival footage and photographs for use in productions telling the university’s story;
- assists in determining equipment and staff needed, project timelines and deadlines, and adhering to budget restrictions;
- assists with in-venue productions on broadcast and/or web-based platforms, as required;
- collaborates with internal and external units to provide services and ensure consistency with university brand; works closely with Marketing and Communications, Revenue Generation, and other content creators on strategic photo and video projects;
- hires, trains, supervises, and discharges (as required), student workers for production video services;
- performs other related duties as assigned.
Minimum Acceptable Qualifications
CREDENTIALS TO BE VERIFIED BY PLACEMENT OFFICER
- Bachelor’s degree in film/video production, cinematography, radio and television, documentary film production, photojournalism, communications, graphic design, or a closely related field to the position.
- One (1) year (12 months) of professional work experience in areas including non-linear video editing, motion graphics, video lighting and composition, camera operation, graphics design, audio recording, video production, or a closely related professional area.
- Based on position requirements, additional education, training, and/or work experience in the area of specialization inherent to the position, may be required.
NOTE: Master’s Degree in an area consistent with the duties of the position may be substituted for one (1) year (12 months) of work experience.
Knowledge, Skills and Abilities (KSAs)
- Knowledge of trends in the industry, and techniques and principles of camera operations, staging, lighting, audio recording and formatting of studio and location video shoots.
- Knowledge of various video production and editing software programs.
- Knowledge of social media platforms and the latest trends and best practices for multimedia applications.
- Skill in producing high-quality video content for various outlets, copywriting, and editing.
- Skill in verbal and written communication.
- Skill in time management, organizing work assignments, and responding quickly and effectively to challenges.
- Ability to supervise.
- Ability to produce and create exciting audio-visual content.
- Ability to multitask and work in a team-oriented and fast paced environment.
- Ability to achieve thoroughness and accuracy when accomplishing tasks (attention to detail).